How I work
I help SaaS companies clarify their story, strengthen their search presence and bring products to market through thoughtful content, SEO, positioning and product marketing.
Current Work
Earlier Roles
I help SaaS teams clarify their positioning, build useful content systems and connect search strategy with the way buyers actually evaluate products.
Led content and SEO programmes for growing SaaS businesses, from strategy through editorial execution.
Content, SEO
Independent Practice
2022 — Present
Led content and SEO programmes for growing SaaS businesses, from strategy through editorial execution.
Marketing foundations
SaaS Companies
2019 — 2022
Earlier roles shaped a practical approach to clear writing, thoughtful research and measurable marketing.